Nancy Baron is a documentary filmmaker and photographer who lives in Palm Springs, Calif. In Palm Springs: The Good Life Goes On, she picks up where she left off from her 2014 book, The Good Life: Palm Springs, documenting her community of mid century modern enthusiasts. The collective community of self-proclaimed modernists are committed to the mid century modern lifestyle and the preservation of its architecture. Their homes, cars, and clothes pay homage to this carefree post-World War II time in US history that glows warmly in their vintage rear view mirrors. These informal images casually document the carefree Palm Springs lifestyle as though captured in passing, in the seemingly effortless way that most things happen in Palm Springs.
“The dreamy Palm Springs vibe washes over the traveler at the first sight from land or air of the vast windmill farm sprouting from the Southern California desert, surrounding the town like guards at the gate to paradise.”
In the book, Hugh Kaptur, an American architect of mid century modern residences and buildings throughout the Coachella Valley, writes: “Once after a meeting with William Holden, we stepped outside my office and I asked him why, with houses all over the world, was he settling in Palm Springs. Bill replied, ‘because the air is like velvet.’”
Baron’s photographs of the interiors and exteriors of the homes and buildings in Palm Springs evoke a sense of instant nostalgia – even for the newly initiated fans of this iconic design movement. One cannot help notice the influence mid century modern design has had recently in popular American culture. From high-end reproduction design furniture like Design Within Reach, publications like Dwell Magazine, and the home furnishings featured in Crate and Barrel catalogs – Americans have fallen in love all over again with mid century modern design. This makes paging through ‘The Good Life Goes On’ like sneaking a peek inside 1950s architects’ homes, or getting a guest role on Mad Men. The style Baron brings to the page is everything Palm Springs has to offer; sun drenched lawns, vintage automobiles, manicured-minimalist landscaping, and an invitation to the lifestyle that has so much to offer.
For me, Baron’s photos bring back nostalgic memories of my grandparent’s house. It was a modest mid century modern home, painted green with a sun porch built out of decorative concrete blocks, with patterns that looked like flower petals when the open sections of the blocks intersected. Their Danish modern stereo cabinet sat in the entryway with geometric side lamps making soft shadows on the imitation terrazzo floor below, while a bakelite kitchen clock quietly hummed as time slowly slipped by. Their house sat unchanging for decades, a testament to the enduring, timelessness of the way they lived – much like the homes in Baron’s photos. They sit like time capsules, yet still retain the feel of homes that are lived in and have personal, human aspects about them… soccer balls amidst the greenery, price tags on the candlesticks, and worn doormats gracing the entryway to their ‘American dream’.
Palm Springs > The Good Life Goes On (2016) by Nancy Baron
Hardcover 8.8 x 8.8 inches
120 pages, 63 color illustrations
To purchase a copy of Palm Springs: The Good life Goes On, please visit Amazon.com
For more information about Nancy Baron and her portfolio of projects, visit her website: http://www.nancybaron.com/
Nancy Baron’s background in documentary filmmaking has led to her current dedication to fine art documentary photography. She documents the world nearby, mostly in Los Angeles and Palm Springs, where she lives. Baron’s work is held in public and private collections and has been exhibited in galleries across the United States. Her work has been published in many notable magazines and newspapers, including The New York Times, Mother Jones, Photo District News, American Photo and California Homes Magazine. Photographs from her previous book The Good Life > Palm Springs (Kehrer, 2014) were exhibited in a solo show at the dnj Gallery in Santa Monica, among other venues.
Also published on Medium.